Archive for August 28th, 2009

August 28th, 2009

Twitter: usages and stats by eMarketer (August 2009)

by Laurent François

Citizens!

An interesting study about usages & stats on Twitter :

So Twitter is not a teenage tool, as 69% of users are 20-60+ years old

More interesting: a wide majority of users only follow few people (less than 100). It aims to prove that the value added of Twitter remains in the people you’re able to follow.

This trend is confirmed by the fact that a majority of users…don’t tweet at all!

At the opposite, 1,13% of Twitter users can be defined as Hardcore users: there’s a concentration effect among those guys.

To be followed