Catwalks Exhibition, NRW-Forum, Düsseldorf, 2009, making of Überraum

by Laurent François

Catwalks Exhibition, NRW-Forum, Düsseldorf from Maria Spahn on Vimeo.

If you don’t know what NRW Forum is, in Dûsseldorf, Germany, you’d better know it. Überraum made an incredible work.

“In the beginning, the theatre was the temple of fashion. During the reign of Louis XVI and Marie Antoinette, whatever was being worn at court was shown at the theatre, on stage, and in the audience. The queen’s dressmaker, Rose Bertin, dressed half-sized wooden mannequins with miniature versions of her latest creations and accessories and had them driven to the various courts of Europe in magnificent coaches. And so the catwalk was born. To this day, great fashion is still theatre and spectacle rolled into one. It is a form of theatrical self-portrayal and a highly charged form of self-dramatisation.

The Catwalks exhibition will highlight a dozen of the most spectacular shows of the past 30 years: grand performances (Dior), the circus as a theatrical chamber of wonders (Galliano), dramatic performances (Alexander McQueen), or the catwalk as a table set for a celebratory dinner (Dries van Noten). Visitors will themselves become catwalk models. By walking along the catwalk, they will become part of a number of major fashion shows, which will be brought to life and transformed into a 3D spectacle in video projections and multimedia installations.”

uberraum working on 18 video installations of fashion shows (including dior, chanel, john galliano, thierry mugler, alexander mcqueen and others) for “Catwalks” exhibition at the NRW-Forum in Dusseldorf.

filmed by: thuy nguyen & kai von ahlefeld
edited by: thuy nguyen & maria spahn
music composed by: maria spahn

creative director of the exhibition: alexandre de betak
video art: uberraum

uberraum.com
nrw-forum.de

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