A great job done again by RealWire to explain what online PR is about.
As it is a video, some elements can be missing:
- the importance of backoffice work, more specifically analytical ressource
- planning phase: as you can’t know everything from every community
- the importance of long-term vision: once you’ve given to communities, and that communities gave you something, you have to keep the relationship. Otherwise you’re just a hooker
Well well well citizens! a good animation we’ll use for our lectures, training, and so ever!